MailerLite
MailerLite simplifies email marketing for beginners.
At a glance
Starts at
$19 per month
Price as published by the vendor, September 2026.
Free tier
Yes, limited
Platforms
Web
Best for
Beginners in email marketing
Not for
Growing email lists
4.0 out of 5
Scored by a Toolio reviewer after real useOur verdict
MailerLite is straightforward and affordable, ideal for small businesses or startups looking to get started with newsletters. It lacks advanced features suitable for more experienced marketers.
✓What it does well
EasyOffers user-friendly interface and drag-and-drop editor.
Mobile optimizationEmails are optimized for mobile devices right out of the box.
Basic analyticsOffers basic tracking and reporting features.
✕Where it falls short
Limited automationDoesn't offer extensive automated email sequences out of the box.
Storage limitsFree plan has limited storage, which can be a bottleneck for growing lists.
No CRM integrationDoesn't integrate with customer relationship management tools like Mailchimp does.
Key features
Email templatesProvides a variety of pre-designed email templates.
Basic analyticsOffers basic tracking and reporting features.
Mobile-friendly designEmails are optimized for mobile devices right out of the box.
Drag-and-drop editorProvides a user-friendly interface with drag-and-drop functionality.